If you’re a founder shaping a new business, product, or story, you’re navigating complexity every day. There’s no single right path, just a lot of ideas, roadblocks, experimentation, and learning along the way.
You don’t need all the answers up front; you just need space to think clearly and thoughtful partners to help you move forward with care and confidence.
That’s where we come in.
District Innovation is an independent design practice led by Javi Calderon.
We partner closely with founders who are building something meaningful, often for the first time, and help them think through decisions with confidence and intention.
Our approach is shaped by years of teaching, mentorship, hands-on practice and a deep belief that good design starts with understanding and is shaped through deep collaboration.
Practical, foundational design strategy and execution services to move your business forward.
Brand Strategy
Let's define what you stand for, who you serve, and why it matters. From positioning and voice & tone, the goal is a brand feels cohesive and credible.
Storytelling
Clear, honest narratives that communicate your mission and values, connecting your audience to the problem you’re solving and why it matters.
Web Design
Clean, modern websites that articulate your value proposition, build trust, and support your business goals. We focus on structure, story, and usability — not just pretty polish.
In the Community—
Grounded in seven years of teaching UX and product design, District Innovation was founded on the deep belief that design is a powerful tool that can be learned and shared to improve the lives of the people we serve.
Through workshops, facilitation, mentorship, and public speaking, we share practical tools, methods and mindsets to help people think more clearly, collaborate more effectively, and build with intention.
We believe in democratizing design education, not to create more “designers,” but to help people make meaningful impact in the spaces and communities they care about most.
Want to Learn More?
